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Fearless Genius: The Digital Revolution in Silicon Valley 1985-2000

Fearless Genius chronicles Steve Jobs and other brilliant innovators of California’s Silicon Valley during the digital revolution as they invented the technology that would change our world forever.

Doug Menuez began this project in 1985 when Steve Jobs was forced out of Apple after losing a boardroom battle. Menuez gained special access to photograph Jobs as he built a new company, NeXT, and a powerful new computer that Jobs hoped would transform education.

Menuez became a witness to Jobs’ inspired innovation during this pivotal time, documenting the process for over three years, from inception to product completion. This work led directly to Jobs triumphant comeback at Apple over a decade later.

Because Steve Jobs trusted Menuez, so did his community. This allowed Menuez to expand the project with unprecedented access to document throughout the secretive labs of Silicon Valley. He continued working through the rise of the internet boom of the 1990’s, photographing the leading innovators of the era and over 70 companies, and generating an image archive of 250,000 negatives from which this exhibition was selected. Menuez completed the project in 2000, as a singular era in our history was closing.

Fearless Genius includes 50 images selected from the extensive archive that chronicle the creative, intense, emotional and focused effort that led the digital revolution. These intimate photographs provide a glimpse into the inner worlds of the innovators that made it happen, and open the discussion of what, and who, is next? The exhibit is supplemented with the  award winning companion publication, Fearless Genius (Atria Books).

About Doug Menuez:

Documentary photographer and director Doug Menuez once stood at the North Pole, crossed the Sahara, had tea with Stalin’s daughter and held a chunk of Einstein’s brain. Quitting his blues band in 1981, he began his career freelancing for Time, LIFE, Newsweek, Fortune, USA Today, the New York Times Magazine and many other publications. He covered the AIDS crisis, homelessness in America, politics, five Super Bowls and the Olympics. His portrait assignments included Presidents Bush, Sr. and Clinton, Cate Blanchett, Robert Redford, Lenny Kravitz, Mother Teresa, Jane Goodall and Hugh Jackman. His award-winning advertising campaigns and corporate projects for global brands include Chevrolet, FedEx, Nikon, GE, Chevron, HP, Coca Cola, Emirates Airlines, Charles Schwab and Microsoft. His fourth book, “Fearless Genius: The Digital Revolution in Silicon Valley 1985-2000,” by Simon & Schuster’s Atria Books, became a #1 bestseller on Amazon’s photo book list and has since been published in 7 countries and in 17 languages. His work has been exhibited in museums and galleries throughout the world.